Designers have been approaching black color with a passion for so long. Black is a mysterious color that has helped achieve stylish, energetic and elegant designs. Here we discuss when it makes sense to go for black background and how to go about the idea of implementing a black background for a website.
The ultimate objective of a website design is a positive user engagement. Hence it is necessary to emphasize the important elements. Designers achieve this by creating a hierarchy meaning highlighting the most important things prominently than the others in an order.
The real challenge while deploying black color for the background is this. Black is perhaps the heaviest color and hence it will become difficult to highlight the other elements. Nevertheless, black can be used to emphasize the other content.
Guidelines to deploy black background
- Never go for black background when you have too much content.
- Deploy text on a black background carefully.
- You can use the black background for images and graphic elements.
- It will work out well when you use a black background for smaller elements in order to point them out to a different color.
Important points to note
Usually, people feel familiar, comfortable and secure with white color. Hence the experts on user experience always stress on using white the most. Black is associated with depressive, sad, serious and negative tendencies. Though we cannot change this perception overnight, you can deploy black color thoughtfully to get the most out of it when you have compelling reasons to go for black background. Black color background can be an option for portfolio websites, studio websites, elite product presentations, and to provide unconventional content.
Tips to deploy the black background
- Create a lot of white backgrounds.
- Use bigger fonts on the black background
- Use black background for sections you wish to emphasize, header, footer and navigations, comments and pop-ups.
- Go for black background only when the situation is right for it.